Lures

A sensational choice, the Classic 120 Suspending +10 Lure will definitely satisfy the shrewdest critics. Classic keeps on delivering great products...

PROFISHENT TACKLE SHUTDOWN MINNOW 84MM 13GM The PROFISHENT Suspending Minnow dives to a depth of 3m and is constructed with a through wire design...

Following the success of the Big Ass B52 Reidy’s decided to produce a larger version known as the 200. The BIGASS 200 is a massive 200mm but has t...

From Bluewater to Barramundi The latest in lure technology incorporating strength, durability, and fish catching ability. Choose from a range of...

BOMBER LONG A SALTWATER 17A With the swimming action of our world-famous Long A, plus an internal weighting system for precise, bullet-like cas...

The River Rat is a stand-out general purpose saltwater lure, that is great for both casting & trolling. It c atches most predatory species i...

The Classic Ghost Series features a dual moulded body that allows for a range of lifelike finishes and enhanced colour designs that have proven eve...

The 25A features the trademark Bomber tight wiggle and rolling movement that creates a life-like swimming action. Deep Long A Lures produce the sam...

The D.O.A. TerrorEyz, is legendary among Saltwater anglers, especially those who target Barramundi, available in three sizes, Tiny 2", Regular 2-3/...

THE ZEREK LIVE SHRIMP IS THE MOST POPULAR OF ALL THE ZEREK LURES AND THAT'S LITTLE WONDER AS IT IS AMAZINGLY LIFE-LIKE, EXCEPTIONALLY DURABLE AND C...

The Classic 200 is an up sized version of Australia’s No.1 Barra lure the “Classic 120”. This Classic 200 lure is the ideal lure for all large pre...

The Classic 200 is an up sized version of Australia’s No.1 Barra lure the “Classic 120”. This Classic 200 lure is the ideal lure for all large pre...

The innovative 2Deadly is one of Lance Butlers most successful designs, and certainly one of his all-time favourites when chasing big Barra and oth...

Introducing the X-Rap® Saltwater in the 10cm model - your compact yet formidable ally in conquering the waters. Engineered for precision and finess...

Introducing the 9" Zerek Flat Shad Pro: Your Ultimate Big Fish Lure! The 9" Zerek Flat Shad Pro is a game-changer for anglers seeking trophy-siz...

The innovative 2Deadly is one of Lance Butlers most successful designs, and certainly one of his all-time favourites when chasing big Barra and oth...

A WEIGHTED TAIL PROVIDES INCREDIBLE CASTING DISTANCE, WHILE THE ULTRA-TOUGH BODY IS BUILT TO HANDLE THE RIGOURS OF THE BRUTAL REEF THUGS THAT THE V...

Based on the cult favourite Sicario template, these lures come pre-rigged with the highest quality terminal tackle, ready to fish direct from the b...

Step up your game with the X-Rap® Saltwater in the 12cm model - the versatile middle ground between finesse and power. Built to endure harsh condit...

Made from ultra-tough and environmentally friendly TPE material, the Flat Shad's patented materials allow the plastic to stretch an incredible 10x ...

The incredible success of the Squidgy Slick Rig range even took us by surprise, and we knew it was a great lure when we launched it! Turns out an...

BOMBER 15A – HD When people talk about the mighty “Gold Bomber” this is the size that they are referring to. The 119mm 15A HD Bomber has been d...

Based on the cult favourite Sicario template, these lures come pre-rigged with the highest quality terminal tackle, ready to fish direct from the b...

Samaki takes the Vibelicious to the next level with the new Vibelicious Thumper Tail. Samaki Vibelicious Thumper Tail hits the water with a bang...